Chalk Talk
High-quality, engaging content – distributed to an attentive, relevant audience.
Chalk Talk on-demand webcasts combine the large audience loyalty of a popular ongoing series with the thought-leadership of your company’s best presenters and topics.
Chalk Talk episodes typically accrue between 30,000 and 40,000 views over the course of one-year of promotion.*
*Clicks based on a global audience.
What is a Chalk Talk?
Hosted by EE Journal’s Amelia Dalton, each episode begins on Amelia’s chalkboard where she delivers a short, witty introduction to your technical topic – illustrated with notes and diagrams. She then introduces your speaker and conducts an engaging question-and-answer style interview throughout your presentation.
Chalk Talks have built an enthusiastic, loyal audience with tens of thousands of viewers watching each episode – delivered in streaming HD. The casual, humorous style, interview format, and high-quality production keep the audience engaged and interested in your topic.
Check out a few of our recent episodes here.
How does it work?
Your Chalk Talk sponsorship includes a full episode of our popular series – dedicated exclusively to you. Your Chalk Talk episode will be available on demand for an entire year and includes massive promotion to attract viewers to hear your message. First, we record your presenter. All you need is a PowerPoint deck, a person to present it, a headshot of your presenter, and an hour or two in your own conference room, home office, or quiet place. We handle the rest.
Our professional audio editor will make your presenter sound great, cleaning out all the “ums” and “uhs” and giving you unlimited do-overs so that your message is clear and compelling. We’ll craft a clever and funny intro on Amelia’s Chalk Talk chalkboard, to engage the audience and set the tone for the presentation. We’ll turn your presentation into an interactive “interview” format between Amelia and your presenter and spice it up with real-time animations to hold the audience’s interest and to focus their attention on the points that matter most.
After post-production is complete, we’ll send you a proof link to make sure everything is perfect before your Chalk Talk goes live.
Your Chalk Talk episode will be launched with a web, social media, and email blitz – and then promoted to the EE Journal engineering audience for an entire year. This includes promotion on the EE Journal home page and content pages, in our daily email newsletters, on our YouTube channel, LinkedIn channel, our Facebook page, our Twitter stream, as well as in a dedicated email blast to our Chalk Talk subscriber list.
Each month you’ll receive a report.
We’ll send you the number of views your episode has accumulated, our estimate for total impressions, the average percentage of the video that was viewed, and the number of clicks on your call-to-action URL.
Ready to get started?
Here’s what you’ll need:
• A PowerPoint deck
• A presenter
• An hour or two in your own conference room, home office, or quiet place
• Before we go live, we’ll also need a URL for your call-to-action link. This link normally goes to a location on your website, and promotes a related white paper, dev-kit purchase, software download, or other “more info” asset. These assets dramatically improve your lead capture and qualification.
Wanna know how easy it really is?
What It Costs
Contact your marketing representative for a quote specific to your campaign needs. Discounts available for multiple Chalk Talks recorded in one trip.